Apple Iphone Competitors Launch Ad-Funded Mobile Music Trial

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LONDON -(Dow Jones)- EMI Group says it is working with Deutsche Telekom unit T-Mobile, and Rhythm NewMedia on an advertising-supported mobile music video service.


London-based EMI is joining a service being trialed by T-Mobile which will allow UK mobile-phone users to watch entertainment, news and music clips from their mobiles.
The trial comes as music companies show an increasing interest in using advertising to fund delivery of their content over both the Internet and mobile phones.
The service will be operated by California-based Rhythm NewMedia, which will provide video content to users on condition that they watch a preceding advertising clip.
Customers will use an electronic program guide to select a range of video content including news, entertainment and music.
Vodafone earlier this year trialed a similar service with Rhythm NewMedia.
EMI said in a statement Monday that advertisements would be "specifically targeted" for the artist being selected by the consumer. EMI's largest artists include Coldplay, Gorillaz and Robbie Williams.
Advertising-supported mobile content is one of a range of business models being trialed as a way of paying for online content.
Trialing advertising as a way to fund content for mobile phones comes shortly after EMI and larger record company Universal Music Group, owned by France's Vivendi, agreed to make some of their music catalogues available to advertiser-funded Internet company Spiral Frog.
Rhythm NewMedia has signed up a number of companies, including Microsoft, Coca Cola and Unilever Group to advertise with the T-Mobile service.
Company Web site: http://www.emigroup.com
-By Jessica Hodgson, Dow Jones Newswires; +44 207 842 9293 jessica.hodgson@dowjones.com
(END) Dow Jones Newswires

Michael Goldstein’s Stun Mobile Media and USA group tackle the second stream idea with a suggestion and implementation of creating content enriched with advertising. It’s like giving your kids vitamin enriched food and drinks. It tastes the same, and they don’t see or hear the difference, and its better for you. The cost of data can be decreased to allow for greater penetration much like India and some other countries who have superior data speeds with the lowest prices.

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Free Music Video's On Apple Iphone Through Advertising Support

Students will not be sent to jail for illegal file sharing!

The reason is, because the music industry got smart and had advertising pay for them.



Free Apple Iphone TV - Ben Charmy over at CNet is reporting "free" advertising supported music videos delivered to Apple Iphones, with your favorite TV shows coming next.

This is just as Michael Goldstein suggested in one of his previous posts:

"Michael Goldstein’s Stun Mobile Media and USA group tackle the second stream idea with a suggestion and implementation of creating content enriched with advertising. It’s like giving your kids vitamin enriched food and drinks. It tastes the same, and they don’t see or hear the difference, and its better for you. The cost of data can be decreased to allow for greater penetration much like India and some other countries who have superior data speeds with the lowest prices."

Find out more about the Author of this blog about mobile content at his website

Your Children’s School is allowig outsiders to arrest them on campus for file sharing crimes

Michael Goldstein of Stun Mobile Media and the USA Group have been following the court cases of file sharing of illegal content over the internet, and came across the new alarming article by Melissa Santos about a school’s identifying its students under threat of subpoena. For the school to avoid a lawsuit of their own, they are turning in and pointing out students.

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The University of Washington announced a new policy about illegal music file-sharing on campus:

• The school will not shield students from lawsuits from the recording industry.
• The school will track students down and serve them with legal notices.
• The student legal notice informs about settlement options prior to a lawsuit.
• The school will not pass the students’ names to the association.



A University of Washington spokeswomen said about the legal notices:
• The school will forward notices of pending lawsuits from the Recording Industry Association of America to students who engage in illegal downloading on the university’s computer network.
• The notices say offending students have 20 days to settle with the association by paying it between $3,000 to $5,000
• If the offending student does not pay the settlement, they will be taken to court without possibility of a settlement.
Eric Godfrey, a student spokesman for the students at the University of Washington Seattle campus, informed students of the University of Washington policy Monday through a disturbing campus wide e-mail. The email said: “some students have letters on the way.”

Where do students typically use their computers?
Students can use the University of Washington Internet network not only in dorms and in campus computer labs, but also in fraternities, sororities and other housing off-campus.



Other University’s are wondering if their students need to worry. Spokesman Mike Wark said of his University, that it has not been a discussion of the school’s administrators on their policies concerning illegal file-sharing.



While no known students of the University of Washington have been prosecuted for illegal file-sharing to date, the music companies are getting their message across to try and stop illegal file-sharing.




With the current speed of downloading and file sharing moving at speeds that don’t deter file sharing, and taking no longer than an IPOD song to be downloaded, it is no wonder that the music industry is taking notice and trying to crack down on file-sharing services. Their current campaign is to target individual downloaders at some token schools and Universities without going all out to war.


The recording companies started sending pre-lawsuit letters to certain universities earlier this year as a strategy to combat file-sharing on campuses. By making their message known through the press and the courts, they might not have to crack down at all schools.

Michael Goldstein, who regularly writes about the casual illegal downloading by today’s teens to portable computers, mobile phones, MP3 players, suggested that the teens will grow up and continue to see nothing wrong with illegal file-sharing as adults. Mr. Michael Goldstein’s Stun Mobile Media and USA group tackle this idea with a suggestion and implementation of creating content enriched with advertising. It’s like giving your kids vitamin enriched food and drinks. It tastes the same, and they don’t see or hear the difference, and its better for you. Mr. Goldstein finds it hard to police all teens and adults who continue illegal file-sharing, rather he suggests looking at the problem with a new solution.
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A Mother fights the studio bulldogs to save son from his file sharing crime

Michael Goldstein of Stun Mobile Media and the USA Group have been following the court cases of file sharing of illegal content over the internet, and came across the case of a single mother Tanya Anderson.

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Tanya Anderson, the single mother from Oregon previously sued by the RIAA — which dropped the case just before losing a summary judgement — is now
suing the RIAA and their hired snoop Safenet (aka MediaSentry) for malicious prosecution. Read More

The legal savvy single mother Tanya Anderson proved a worthy opponent with some legal successes so far, is asserting claims under the Computer Fraud and Abuse Act and the Racketeer Influenced and Corrupt Organization Act. (RICO)



A reader at Groklaw has already learned that Tanya Anderson is seeking to have the RIAA forfeit the copyrights in question as part of the settlement (search the page for '18.6-7').

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Will parents pay their kids illegal file sharing ticket or will they be sent to jail?

Michael Goldstein of Stun Mobile media and the USA group reacts to a dilemma of how the parents will respond to an ultimateum by the recording studios to get paid and to prosecute students at the University of Washington.

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Several readers let us know that the University of Washington has announced that it will pass on RIAA settlement offer letters to students identified, presumably by IP address, as suspected file sharers. "The notices say offending students have 20 days to settle with the association by paying it about $3,000 to $5,000 or be taken to court without possibility of a settlement." The Vice Provost for Student Life sent an email to all students saying, "The University has been notified by the RIAA that we will be receiving a number of these early settlement letters. After careful consideration, we have decided to forward the letters to the alleged copyright violators."

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http://www.thenewstribune.com/news/local/story/96215.html